ALCON ENTERTAINMENT LAUNCHES MUSIC DIVISION

Alcon Entertainment, the production company behind such features as “The Blind Side” and “Beautiful Creatures,” has partnered with Sleeping Giant Media on a music division titled ASG Music Group.

The move is designed to help the banner contain costs on music licensing and diversify its revenue base by owning more of the underlying music in its films. The plan is particularly important as Alcon expands into TV production.

Scott Parish, Alcon’s chief operating officer and chief financial officer, noted the launch of the division while speaking Tuesday in New York at the Film Finance Forum East, presented by Winston Baker in association with Variety.

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